Enjoy true island paradise on Jamaica’s west coast. Travel along Negril’s seven-mile stretch of crystal clear, turquoise blue Caribbean Sea. Watch as the water of the sea breaks upon the powdery white sand beach. Enjoy the refreshing aroma of the ocean, that relaxes and soothes your mind. Some of the best beach spots can be found right here. Slow down some and take a turn into Margaritaville, a beach stop with a bar and grill. You will be provided with full flavored cuisine and mellow beverages for which the island is known. Take advantage of their VIP beach services, cabanas, live entertainment and water sporting activities for the adventurous traveler. For adventure at its best, at few kilometers away you will find Ricks Café, a chill spot perched on top of a 35ft cliff overlooking the Caribbean Sea. Dare to take a jump off the 35ft cliff into that refreshing water and get the adrenaline pumping. Bring the day to a perfect ending by staying awhile longer to enjoy the world renown sunsets. Vibe to the pulsating musical rhythm of this paradise island. Come on down and have some fun!