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What people are saying about Salzburg Zoo
It is convenient to have one ticket which allows access to the most popular attractions in Salzburg. I used it for taking the tram up to the Hohensalzburg Fortress and joining the brief but interesting audio tour of the fortress. Then I used the pass to go to Mozart's Birthplace and Mozart's Residence. However, if you are not a super fan of Mozart / classical music, visiting these two places are actually very boring. These two museums, as in most museums featuring classical composers in Germany, are not for taste of the general public. I also found that the pass-holder would get a discount if he buys the tickets at the spot of some concerts (e.g. the Mirabell Palace concert, Residence concert). So I would suggest those interested in the concerts to buy the ticket at the time of the concert, rather buying it on-line in advance. I think how useful the 24-hour pass is would depend on what you are planning to do in Salzburg. For me, this is a good option.
We went on bus 25 mid-morning to the Unterbergsbahn. The bus fare and cable car charge alone covered the cost of the card. On our return, we stopped off at the zoo and took the short walk to the Hellbrun Palace. The tour of the trick fountains is not to be missed. Back to town on bus 25, we took the river cruise and finished the afternoon with a visit to Mozart's home. The card was still valid the following morning long enough to go up the funicular to the Fortress, do the tour and back down again. We estimate the individual charges to the above would have amounted to over €100, 4 times what we paid!
Very good value for money and an excellent way to see the city, museums, etc when you don't have much time and with the free transport (even cable ride to the top of the mountain) its even better.
It was nice not having to pay for every activity each time. a prepaid Salzuburg card gives one a lot more efficiency and ease for traveling in the city.