1. Netherlands
  2. North Holland
  3. Amsterdam
  4. Grachtengordel

Amsterdam: Hop-On Hop-Off Bus Tour and Heineken Experience

Product ID: 107440
See the best of Amsterdam on a hop-on hop-off bus tour. Learn about the brewing process behind Heineken’s finest lagers at the Heineken Experience.
About this ticket
Duration: 24 hours
Check availability to see starting times.
Skip the ticket line
Printed or mobile voucher accepted
Instant confirmation
Audio guide/headphones
Spanish, Thai, Turkish, Catalan, Chinese, Dutch, English, French, German, Hebrew, Hindi, Indonesian, Italian, Japanese, Arabic, Polish, Portuguese, Russian
Cancellation policy
This activity is non-refundable.

Select participants, date and language:



  • See the sights of Amsterdam by air-conditioned coach
  • Enjoy panoramic views of the merchant houses and colorful barges from the glass roof
  • Visit the Heineken Experience with fast-track entry
  • Hop on and off at multiple stops to visit the highlights of Amsterdam
Full description
Purchase a combined 24-hour ticket for the hop-on hop-off sightseeing bus and the 90-minute Heineken Experience. See Amsterdam’s sights from the comfort of an air-conditioned coach with audio guides available in 18 different languages.

Marvel at many of Amsterdam’s landmarks and monuments on the 11-stop route, and enjoy panoramic views from the glass roof. Ride along the picturesque streets of the Canal Belt, and see the slim merchant houses of the Golden Age.

Hop off at any of the sites you want to explore, such as the leafy Spui, Anne Frank House or Museumplein, and hop back on to continue along the route.

Avoid the lines and enter the former Heineken brewery without delay. Visit the Heineken Experience, an interactive exhibition where you’ll learn all about the brewing and bottling process during a fun, 90-minute self-guided tour.

Red Line - Some stops only operate during the summer season:
Stop 1 - Central Station (in front of LOVERS Canal Cruises)
Stop 2 - Amsterdam River Cruises / De Ruyterkade (summer only)
Stop 3 - Passenger Terminal Amsterdam
Stop 4 - Gassan Diamonds
Stop 5 - Jewish Historical Quarter
Stop 6 - Royal Theatre Carré
Stop 7 - Heineken Experience
Stop 8 - Museum Square
Stop 9 - Leidse Square
Stop 10 - Jordaan
Stop 11 - Westerdok

Green Line - The route changes between the summer season and the winter season:
Stop 1 - Central Station West
Stop 2 - Passenger Terminal Amsterdam (this stop is only operated on cruise days)
Stop 3 - NEMO Science Museum
Stop 4 - Gassan Diamonds
Stop 5 - Amsterdam Icebar
Stop 6 - Golden Bend (summer) / Amsterdam Cuyp (winter)
Stop 7 - Leidseplein (summer) / Rijksmuseum (winter)
Stop 8 - Spiegelgracht (summer) / Westermarkt - Anne Frank House (winter)
Stop 9 - Hermitage Amsterdam (summer only)
Stop 10 - National Maritime Museum (summer only)

Blue Line - This line only operates during the summer season:
Stop 1 - Central Station West (opposite LOVERS Canal Cruises)
Stop 2 - Amsterdam North
Stop 3 - Anne Frank Huis
Stop 4 - Leidseplein
Stop 5 - Spiegelgracht
Stop 6 - Albert Cuyp Market
Stop 7 - Rijksmuseum
Stop 8 - Westermarkt / Anne Frank Huis

The summer season is mid-March to mid-October, and the winter season is mid-October to mid-March.
  • 24-hour hop-on hop-off sightseeing bus tour ticket
  • Fast-track ticket for the Heineken Experience

Prepare for the activity

Meeting point

The Heineken Experience is located at Stadhouderskade 78, 1072 AE Amsterdam. You can board hop-on hop-off bus at any of the stops along the route.

Open in Google Maps ⟶
Important information
Not allowed
  • Pets (assistance dogs allowed)
Know before you go
Your booked time slot is your entrance time to the Heineken Experience. Please be there at least 15-minutes in advance.
Save up to 20%

From US$ 44.41 US$ 35.53 per person

Customer reviews

Overall rating

4.5 / 5

based on 53 reviews

Review summary

  • Service
    4.4 / 5
  • Organization
    4.2 / 5
  • Value for money
    4.3 / 5
  • Safety
    4.5 / 5
Sort by

Great experience

We had an excellent time at the Heineken experience I absolutely recommend it. The hop on hop off tour was excellent we were able to use the boat and bus option which was very close to all the main attractions. Make sure you trade your voucher the day before attending the attractions to get the tickets very easy to do at their stands.

August 3, 2018

Learned a great deal about the history and brewing process at Heineken while having fun.

February 17, 2020

January 28, 2020

Organized by


Product ID: 107440