1. Spain
  2. Valencian Community
  3. Benidorm

From Benidorm or Albir: Chocolate Factory and Market Tour

Product ID: 159485
Spend the morning in the lovely town of Villajoyosa, famous for its chocolate factories and large Thursday market. Take a guided tour of the Valor chocolate factory and sample some of the produce!
About this activity
Duration: 4 hours
Starting time 9:30 AM
Printed or mobile voucher accepted
Instant confirmation
Live tour guide
Free cancellation up to 24 hours before activity starts

Select participants and date:



  • Enjoy a scenic coach ride along the Costa Blanca to Villajoyosa
  • Learn the history of chocolate production at the Valor factory and museum
  • See how chocolate is made in a working state-of-the-art factory
  • Treat yourself at the large Thursday market in Villajoyosa
Full description
Benefit from pick-up at one of 15 different meeting points in Benidorm or Albir, and then journey by air-conditioned coach to the colorful town of Villajoyosa. Discover the home to some of the finest chocolatiers in Spain and the country's largest chocolate factory.

Benefit from the services of an English-speaking escort as you drive along the coastal road to the "Chocolate City." Take a guided tour of the Valor chocolate factory on arrival and learn more about how chocolate is produced at the state-of-the-art facilities. Watch a short film on the history of the company, visit the museum and sample some of the amazing chocolates!

Then, wander around one of the largest outdoor markets on the Costa Blanca and get about 1.5 hours to look for clothes, leather goods and fresh food. Travel back to Benidorm and Albir in the early afternoon for drop off on arrival.

Important: The following meeting points are available. Please indicate your chosen pickup point when you book:

• Hotel Kaktus Albir (roundabout) at 9:45 AM
• Hotel Albir Playa (roundabout) at 9:45 AM
• Hotel Albir Garden (pavement outside) at 9:45 AM
• Consum Albir (bus stop) at 9:45 AM
• Magic Robin Hood (outside entrance) at 9:50 AM
• Camping Villamar (bus stop opposite Peppermill) at 9:55 AM
• Hotel Deloix (bus stop opposite) at 10:00 AM
• Hotel Melia Benidorm (pavement outside) at 10:00 AM
• Hotel Dynastic (pavement outside) at 10:00 AM
• Hotel Sol Pelicanos (pavement outside) at 10:05 AM
• Hotel Ambassador Playa (pavement outside block 1) at 10:10 AM
• Hotel Helios (pavement outside) at 10:15 AM
• Apartments Alpha (pavement outside) at 10:15 AM
• Hotel Madeira Centro (pavement outside) at 10:20 AM
• Hotel La Estación (local bus stop outside) at 10:25 AM
• BP Petrol Station (Av. Jaume I) at 10:25 AM
• Terralta Apartments (pavement outside) at 10:30 AM
• Hotel Poseidon Playa (bus stop on promenade) at 10:30 AM
• Hotel Gran Bali (pavement outside) at 10:30 AM
• Terra Natura Zoo (roundabout at entrance) at 10:40 AM
• Hotel Asia Gardens (roundabout at entrance) at 10:40 AM
• Hotel Gran Luxor (roundabout at reception) at 10:40 AM
• Hotel Melia Villaitana (roundabout at entrance) at 10:40 AM
  • English-speaking tour escort
  • Pick-up and drop off at designated meeting points
  • Transportation by air-conditioned coach
  • All taxes, fees and handling charges
  • Entrance to the chocolate factory and museum
What’s Not Included
  • Food and drinks

Prepare for the activity

Meeting point

The meeting point is outside the Hotel Melia Benidorm at 9:30 AM. Other meeting points in Benidorm and Albir are available. Please contact the tour operator within 24 hours of your travel date if you wish to amend your meeting point.

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Important information
Know before you go
• It cannot be guaranteed that the chocolate factory will be in production at the time of your visit
• There are 20 pickup points available throughout Benidorm and Albir. The local partner will confirm your nearest meeting point after you have booked
Customer reviews

Overall rating

4.1 / 5

based on 11 reviews

Review summary

  • Service
    5 / 5
  • Organization
    5 / 5
  • Value for money
    4.2 / 5
  • Safety
    5 / 5
Sort by

nice short tour really good

February 27, 2020

Market very good. Chocolate factory tour very Interesting and enjoyed it very much.

February 20, 2020

Very boring as for the chocolate factory they were cleaning so never seen a thing been made and the hot chocolate they make was so thick not worth the money we nearly left early and got a taxi back to Our hotel

December 29, 2019

Organized by

Round Town Travel S.L.

Product ID: 159485